There are two types of speeches used in public speaking, either you are "selling" something or you are "telling" something. The type of speech you select will depend on the reason you are presenting, and the nature of your audience.
A motivational speech can be used for a "selfless" sell such as convincing the audience they should have regular medical checkups - the aim is to convince people to take an action that will improve their lives. You are attempting to inspire your audience to make the change. It involves the use of personal and emotional appeals. Your audience will normally agree with your purpose but require the inspiration to take action.
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